Humility & Excitement for Sage in Home Pilot

In the early days of planning Sage in Home, I had a dream about a big launch party. When I awoke, I knew that wasn’t realistic. I realized that the launch of the website would be more or less what it has actually turned out to be – a moment of both humility and excitement.


Our launch is modest – We could have launched with more content and functions but we are committed to quality and want to gain your confidence, not let you down
We couldn’t have done it alone – We have made new friends and hired some great people who have gone the extra mile for us. And we’ve certainly called a few favors of friends and family. Thanks!
We know who is watching – a bit more patience! – In our research, we have been privileged to spend time with product experts, contractors, designers and everyday people with concerns about their aging parents and grandparents. We ask those folks to remain patient as we move forward as quickly as we can.


We have momentum – We are confident that we will be able to announce the launch of our marketplace of products and our directory of services soon
Our dreams remain big – We have even bigger ideas about tools and ways to help you age in home or support a senior parent or grandparent than is apparent from our launch. (So check back in again!)
Now we can hear from you – We are really excited about launching this blog since it allows us to have a conversation with you and others. We look forward to learning together.

So as the co-founder, owner and advisor to Sage in Home, congrats to the team! I am very proud of what you have accomplished.

Maybe I’ll celebrate by calling my parents and making my kids their favorite dinner!


Ann brings the passion of a family caregiver to Sage in Home, having helped both her mother and mother-in-law renovate their homes for safety, comfort and ease of use. She is a “Sandgen” mother, caring for two children and providing support to older family members while working. Prior to becoming CEO of Sage in Home, she worked in the financial services industry for over twenty five years.

Her entrepreneurial spirit and vision helped to shape Sage in Home. She is a Certified Age in Place Specialist (CAPS), studied Universal Design and has been a guest speaker at Aging in America. She holds a Masters in Business Administration and a Bachelor of Commerce. In the past, she was President of the board of a children's enhanced learning program and Treasurer and board member of both the Nathaniel Dett Chorale and the Word on the Street.

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